Significant growth for CESS-DK
CESS-Danmark A/S can today present a very satisfactory interim report for the first part of 2009. With a profit before tax of over DKK 2.5 million, it is an increase of almost 750 percent over the same period in 2008. The progress is attributed to the focus on sale and marketing of their own branded products.
Increased sales, new customers home and abroad as well as new competencies and own brands, has led to a very positive interim report for CESS-Danmark. For the third consecutive year it is a significant progress due to a massive sales effort.
"Over the past years we have built up a solid customer portfolio, and we now see the result of the continuation of the positive trends from our 2008 and 2007 reports," says CFO of CESS-Danmark A/S, Bjarne Blicher.
Rearmament of the sales force
He expects that progress will continue in the future through new powers in the sales force.
"We've been lucky with new sales people, who have quickly been able to get acquainted with our markets. It has been a success and gives us the opportunity to increase our sales staff even further with several new recruits during 2009, " says the Bjarne Blicher, who expects 3-4 new employees before the year end.
Selling through crisis
The massive focus on sales has, according to Bjarne Blicher, been CESS-Danmark's way through the financial crisis. When other IT companies have seen declining orders, CESS-Danmark has instead increased the sales efforts:
"We see the crisis as a challenge and our approach is simply to increase our sales efforts. If we have a thousand tenders out instead of twenty a few percent drop in the overall market has a smaller effect on us," says Bjarne Blicher.
Own products create growth
Another major cause of CESS-Danmark's growth is found in investments in the company's own fiber optic products: PeakOptical. This product is now marketed in several countries - in direct competition with products from international giants such as Cisco.
"We are continiously seeing that PeakOptical and the underlying technology is superior to other products on the market. Several times we have even saved the project by introducing PeakOptical," says Bjarne Blicher.
He expects that PeakOptical alone has the potential for significant growth for CESS-Danmark the coming years.
January 1-April 30 2009 (2008)
TDKK
Turnover: (121%)
Gross profit: 5,798 (372%)
Profit before tax: 2,506 (744%)
Net profit: 1,877 (583%)
For further information please contact CFO Bjarne Blicher on +45 9950 5003 or bbl@cess-dk.com
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09.07.2010New sales director of CESS-DANMARK A/S
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19.01.2010CESS-Danmark A/S sells off PeakOptical
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